VIPdesk Press Release


   VIPdesk Offers Free VIP Customer Connect Value Calculator ™ to Clients
Diagnostic Tool Demonstrates Potential Cost Savings, Value of Switching to
                                                   Virtual Contact Center


Alexandria, VA February 13, 2006 – VIPdesk, a leading provider of premium virtual contact
center solutions, announced today that its proprietary VIP Customer Connect Value Calculator ™
is available free of charge to prospective clients. VIP Customer Connect Value Calculator is a
diagnostic tool that demonstrates the potential costs saved when companies switch from a
traditional call center to VIP Customer Connect™, VIPdesk’s virtual contact center offering.

The calculator uses cost-comparison algorithms to determine the savings that could potentially
be achieved across various operational areas should the prospective client choose to convert
to VIPdesk's virtual service delivery model for high-touch customer care. Quantifiable cost
savings can be realized in facilities costs and wage rates, reduced turnover and increased
productivity.

Prospective VIPdesk clients participate in the Value Calculator process by visiting
http://www.vipdesk.com/info/products_value_calculator.asp to complete and submit a
simple web-based questionnaire providing basic information about their current operation,
such as the number of calls accepted by Customer Service Representatives (CSRs), average
handle time per call, hours of operation, etc. VIP Customer Connect Value Calculator analyzes
the prospect’s information and compares existing costs with potential costs of a virtual contact
center. The prospect receives the VIP Value Report ™ outlining potential cost savings within
 two business days.

“We are delighted to offer this exciting new diagnostic tool to prospective clients,” said Mary
Naylor, CEO and founder of VIPdesk. “The numbers speak for themselves. We believe the
Value Calculator will convince companies considering the switch from bricks-and-mortar call
centers to the explosive field of virtual servicing that the cost savings and value of VIP Customer
Connect are undeniable. VIP Customer Connect enables our clients to deliver superior customer
care to their own customers via high-caliber, home-based CSRs at a cost that is an estimated
15-30 percent lower than traditional centralized call center solutions.”

High-quality service and lower overhead and administrative costs are among many benefits of
VIP Customer Connect virtual contact center solution. Other benefits to companies include:
higher retention of CSRs than traditional models; scalability; operational expertise; skills-based
routing; improved performance and efficiencies; improved flexibility to manage peak periods;
and an expanded labor pool.

About VIPdesk, Inc.
VIPdesk is the leading provider of virtual contact center and loyalty solutions for national brand
leaders, providing premium customer experiences through our home-based customer care experts.
VIPdesk specializes in delivering VIP Concierge Programs, VIP Customer Connect and rewards
redemption services for brand-conscious companies in the travel, auto, financial services and
retail industries. A proven loyalty program provider with 19+ years experience, VIPdesk develops
and delivers loyalty solutions that create value for its clients by providing high-touch, high-tech
branded service platforms that deliver real results and real return on investment.

Media Contact: Melissa Saunders SheaHedgesGroup 757-897-6268 msaunders@sheahedges.com
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